TY - JOUR
T1 - The role of employee attractiveness and positive emotion in upscale restaurants
AU - Jin, Naeyhun (Paul)
AU - Merkebu, Jerusalem
N1 - Publisher Copyright:
© 2014 Taylor & Francis.
PY - 2015/4/3
Y1 - 2015/4/3
N2 - This study explored the role of gratitude, employees’ physical attractiveness, employees’ displayed positive emotion, favourable reciprocal behaviour, commitment in the upscale restaurant segment. Structural equation modelling yielded good fit for the comprehensive model. Results of 398 surveys revealed significant positive correlations between employee physical attractiveness, customer gratitude, and favourable reciprocal behaviours. Congruently, employees’ displayed positive emotion was found to significantly activate customer trust and gratitude. This study provides theoretical and practical strategies for generating customer gratitude, employees’ physical attractiveness, and employees’ display of positive emotions.
AB - This study explored the role of gratitude, employees’ physical attractiveness, employees’ displayed positive emotion, favourable reciprocal behaviour, commitment in the upscale restaurant segment. Structural equation modelling yielded good fit for the comprehensive model. Results of 398 surveys revealed significant positive correlations between employee physical attractiveness, customer gratitude, and favourable reciprocal behaviours. Congruently, employees’ displayed positive emotion was found to significantly activate customer trust and gratitude. This study provides theoretical and practical strategies for generating customer gratitude, employees’ physical attractiveness, and employees’ display of positive emotions.
KW - favourable reciprocal behaviour
KW - gratitude
KW - physical attractiveness
KW - positive emotion
KW - upscale restaurant
UR - http://www.scopus.com/inward/record.url?scp=84930182440&partnerID=8YFLogxK
U2 - 10.1080/13032917.2014.948895
DO - 10.1080/13032917.2014.948895
M3 - Article
AN - SCOPUS:84930182440
SN - 1303-2917
VL - 26
SP - 284
EP - 297
JO - Anatolia
JF - Anatolia
IS - 2
ER -